01
The Missing Middle
Go-to-market blueprinting in a bifurcated funding market — why the route to market has to be written down before the first campaign runs.
28 minGo-to-market strategyData-driven growth
Episodes
Every episode, by topic
Each episode files under one to three of the show's five topics and is anchored to a stage of the Drakopoulos Ventures engagement framework.
Topic
Stage
10 of 10 episodes
- 02Scheduled
Fifteen Thousand Tools
Configuring a marketing stack when the landscape has plateaued — fewer platforms, used fully, priced by the outcome.
40–45 minMarketing technology for startups - 03Scheduled
One Data Set for the Board
Data pipeline integration and investor reporting — why the warehouse, not the dashboard, is where marketing and engineering finally agree.
40–45 minData-driven growthTechnical co-founder alignment - 04Scheduled
Agents in the Journey
Campaign automation design in the agentic era — design the triggers, not the tools, and measure the machine against CAC.
40–45 minMarketing technology for startupsData-driven growth - 05Scheduled
Ranking in the Answer
Acquisition when most searches end without a click — and what that does to a go-to-market blueprint.
40–45 minGo-to-market strategyData-driven growth - 06Scheduled
Three Markets at Once
Product launch sequencing across Australia, the United Kingdom and Southeast Asia — why sequence beats simultaneity, and what one infrastructure with per-market tracking actually looks like.
40–45 minGo-to-market strategyScaling operations post-launch - 07Scheduled
One Plan, One Data Model
Technical co-founder alignment — why most startups die of people problems, and how a shared customer journey map keeps marketing and engineering on one plan.
40–45 minTechnical co-founder alignment - 08Scheduled
The Consent Layer
Data privacy updates landing in Australia, the UK and Singapore in 2026 — and why consent has to be built into the data pipeline, not bolted onto the website.
40–45 minMarketing technology for startupsData-driven growth - 09Scheduled
What the Product Tells You
Customer journey mapping with product analytics — why the journey map, not the dashboard, is the operating document of a growth-stage startup.
40–45 minData-driven growthScaling operations post-launch - 10Scheduled
After the Launch
Scaling operations post-launch — RevOps, stack consolidation, the quarterly optimisation review, and getting the funnel ready for buyers who arrive through an AI agent.
40–45 minScaling operations post-launchGo-to-market strategy